Charney Academy
Learning, certification, onboarding, and agent development.
Charney Academy
Train every user, certify every course, and scale Charney knowledge through structured learning paths, assessments, authors, reports, and internal credentials.
Agents
The ongoing agent development curriculum for stronger advisors, communicators, marketers, analysts, closers, mentors, and future leaders.
Brokerage Foundations
Baseline Charney brokerage competency, client intake, qualification, opportunity management, and daily operating habits.
Lead Conversion & Communications
Speed-to-lead, follow-up cadence, SMS, email, calling, objections, and conversion metrics.
Leasing Training
Rental leasing, new development leasing, inventory knowledge, virtual showing strategy, applications, and conversion.
Sales Techniques
Consultative sales, listing appointments, negotiation, objection handling, and seller/landlord presentation skills.
Development & Underwriting
Development lifecycle, underwriting logic, product knowledge, capital stack, risk, returns, and case studies.
Marketing Hub Tools
Listing Launchpad, Design Studio, Brand Kit, CMA Builder, Presentation Builder, campaigns, and analytics.
Market Intelligence & Data
Market intelligence and Data Hub training for comps, neighborhood intelligence, permissions, and sensitive data use.
Transaction & Compliance
Deal workflow, document discipline, compliance checkpoints, fair housing awareness, privacy, and escalation paths.
Leadership Development
Mentoring, team standards, coaching, performance reviews, and business planning for future leaders.
Advanced Specialist Certifications
Specialist paths for new development, investor advisory, data-enabled advisory, and senior practitioner skills.
Courses in this segment
Charney Certified Agent
Establishes baseline agent competency across Charney brokerage standards, qualification, opportunity management, and daily execution.
Client Communication Certification
Improves email, SMS, calling, WhatsApp, follow-up, AI-assisted replies, and client communication quality.
Lead Conversion Certification
Trains agents to turn leads into qualified opportunities with source awareness, response timing, segmentation, and roleplay scenarios.
Leasing Fundamentals Certification
Covers rental leasing workflows, renter needs, inventory, virtual showings, applications, lease packages, and retention awareness.
New Development Leasing Certification
Trains agents on new development product, amenities, virtual building briefings, leasing velocity, pricing, concessions, and launch coordination.
Sales Techniques Certification
Develops consultative sales, needs discovery, objection handling, negotiation, and closing behaviors.
Listing Presentation Certification
Trains agents to win seller and landlord opportunities through strong presentations, pricing strategy, and marketing plans.
Development Fundamentals Certification
Teaches development lifecycle, digital project screening, design, construction coordination, financing, entitlements, risk, and product strategy.
Real Estate Underwriting Fundamentals Certification
Explains underwriting, value drivers, assumptions, risk, returns, sensitivity analysis, and deal review through cases.
Construction & Product Knowledge Certification
Gives agents enough construction and product knowledge to confidently explain building quality and product decisions.
Listing Launchpad Certification
Teaches agents how to launch a listing package with channels, assets, approvals, scheduling, and local handoffs.
CMA Builder Certification
Trains agents to build stronger valuation stories using subject data, comps, pricing adjustments, market narrative, and presentation output.
Design Studio & Presentation Builder Certification
Covers brand-safe creative production, design canvases, presentation workflows, sharing, exports, and approvals.
Market Intelligence Certification
Teaches agents to use comps, neighborhood trends, building intelligence, and market alerts in client advisory conversations.
Data Hub Permissions & Sensitive Data Certification
Covers governed data use, permission-sensitive resident and building intelligence, privacy, and responsible data handling.
Transaction Discipline Certification
Covers deal setup, document discipline, checklists, handoffs, compliance review, and closing visibility.
Professional Standards & Compliance Basics Certification
Introduces professional conduct, fair housing awareness, consent, privacy, document handling, and escalation basics.
Mentor & Team Leadership Certification
Prepares senior agents and managers to mentor, coach, inspect standards, and build healthy team operating habits.
Agent Business Planning Certification
Guides agents through pipeline planning, referral strategy, goals, systems, reviews, and repeatable growth habits.
Investor Advisory Specialist Certification
Builds confidence around investor discovery, asset goals, return language, market signals, and underwriting conversation basics.
New Development Specialist Certification
An advanced specialist path for agents working with new development sales, leasing, product positioning, and launch execution.